Saskatoon shoe store gives those suffering from addiction 'a purpose'
Icon Shoes on Broadway Avenue sells clothing and several fashion accessories, but it's more than just a place of employment to its workers.
Kierra Niessen recently started working with the company as an industrial seamstress and helps with artistic design.
"I was a heavy drinker I was very, very into the party drugs, the coke and the MDMA," she told CTV News.
Niessen has been on the path to recovery for over five years now and said she’s grateful to have employers who have her back.
"Having employers understand that, and being comprehensive of it and knowing that with that struggle and that growth that there might be some differences within that person."
Niessen isn’t the only person the company has taken in and given a second chance.
More than 60 per cent of the company’s employees are in recovery in someway or another.
Adam Volk is recovering from his crystal meth addiction and is the manager of the Icon Shoes warehouse.
"Icon has really helped me find a purpose and find something to look forward to each day," Volk said.
Icon Shoes is giving people recovering from addiction a purpose and a second chance (Tyler Barrow/CTV News).
For the company, it starts at the top, as its president, Doug Bogren, started his own recovery journey almost 30 years ago.
"We all have problems, identifying solutions from Icon’s perspective is how you behave and act within the community that's built at Icon is how you act outside of Icon," Bogren said. "We're building a network of people interested in sponsoring and teaching others how not to live that life that they were living before."
Part-owner of Icon Shoes, Wanda Brilz added, “We give people who would not find jobs other places or who are just really passionate about the purpose we have, a place to express themselves and to work.”
For Niessen, a second chance is all she needed.
"I just hope that people in their recovery can see this and see what we're doing and know that there's hope out there."
PARTNERSHIP WITH ANISHINABEK ELDERS
This past spring Icon Shoes partnered with Pelly Agency Anishinabek Elders of Kamsack to support their therapeutic on-the-land camp. The camp will be elder-led and promote their culture, language, traditions and ceremonies.
"The whole issue of the teachings of the culture, traditions, is the issue of the loss of identity of our children, the loss of our language," said Anishinabek elder, Ted Quewezance.
Icon Shoes is selling decals and pins to commemorate those affected by residential schools. The proceeds will go towards the elders to support their programs. The company's marketing division, Icon Media, will also help entrepreneurs from Kamsack and other areas market their products, to help contribute to an on-reserve economy.
"It's our responsibility as leaders, to try to fill that gap and that's why I'm really excited about this partnership," said Chief of Keeseekoose First Nation, Lee Kitchemonia.
CTVNews.ca Top Stories
'Anything to win': Trudeau says as Poilievre defends meeting protesters
Prime Minister Justin Trudeau is accusing Conservative Leader Pierre Poilievre of welcoming 'the support of conspiracy theorists and extremists,' after the Conservative leader was photographed meeting with protesters, which his office has defended.
'My stomach dropped': Winnipeg man speaks out after being criminally harassed following single online date
A Winnipeg man said a single date gone wrong led to years of criminal harassment, false arrests, stress and depression.
Bank of Canada officials split on when to start cutting interest rates
Members of the Bank of Canada's governing council were split on how long the central bank should wait before it starts cutting interest rates when they met earlier this month.
'One of the single most terrifying things ever': Ontario couple among passengers on sinking tour boat in Dominican Republic
A Toronto couple are speaking out about their 'extremely dangerous' experience on board a sinking tour boat in the Dominican Republic last week.
7 surveillance videos linked to extortions of South Asian home builders in Edmonton released
The Edmonton Police Service has released a number of surveillance videos related to a series of extortion cases in the city now dubbed 'Project Gaslight.'
Ukraine uses long-range missiles secretly provided by U.S. to hit Russian-held areas, officials say
Ukraine for the first time has begun using long-range ballistic missiles provided secretly by the United States, bombing a Russian military airfield in Crimea last week and Russian forces in another occupied area overnight, American officials said Wednesday.
All Alberta wildfires to date in 2024 believed to be human-caused: province
There are 63 wildfires burning in Alberta's forest protection area as of Wednesday morning and seven mutual aid fires, including one in the Municipal District of Peace.
Pilot proposes to flight attendant girlfriend in front of passengers
A Polish pilot proposed to his flight attendant girlfriend during a flight from Warsaw to Krakow, and she said yes.
Suspects waving weapons, smashing glass in Toronto jewelry store robbery caught on video
Arrests have been made after five men were captured on video rampaging through a jewelry store in Toronto, waving weapons and smashing glass display cases.